Entrepreneurial Orientation, Organizational Culture and Business Performance in SMEs: Evidence from Emerging Economy

The study objective is to empirically examine the mediating role of organizational culture on entrepreneurial orientation (EO) and business performance relationships in Algerian manufacturing SMEs. A sample 180 Small medium enterprise (SME) owners/managers was collected for year 2021 by using structured questionnaires. This has contributed existing theory evaluating Organizational Culture (OC) interaction effect partial least squares structural equation modeling (PLS-SEM). results have supported hypothesized direct mediate relationship: Entrepreneurial Orientation highest culture. On other hand, a influence performance. In addition, Additionally, together explain 50.2% variances construct. 38.9% are explained Their relationship receives considerable scholarly attention literature, but few studies been conducted among Hence, this investigation’s purpose add research newer context Algeria. Thus, an attempt bridge gap literature. can be used supplement theories small-business paper discovers excellent link between small performance, with as factor. also significant implications academics practitioners understand better orientation, perspectives, conclusions intended help SME authorities future function improving SMEs, particularly North Africa.